Business Model Canvas workshop for nonprofits 1.




November 5, 2015


Isobar Budapest for KreatON Pro Bono Marathon



KreatON Pro Bono Marathon 2015

KreatOn is the joint venture of ÖKA (Önkéntes Központ Alapítvány) and MAKSZ (Magyarországi Kommunikációs Ügynökségek Szövetsége), where they connect local civil organizations with communication agencies for a one-day creative workshop to develop design, communication or other business related projects for the participating civil organizations.

Isobar Budapest was working together with the Egy Csepp Figyelem Alapítvány (ECSFA), a non-profit organization working for the prevention and awareness of diabetes.

To goal of the design session was to create solutions for ECSFA that offer more than just communication programs. We used a Business Model Canvas to map out the organization’s working model to see where would it be possible to complete the model with additional income sources that would support the organization’s long-term sustainability.

Conclusions / Outcome
Based on the Business Model Canvas (that not only showed that the working model is currently very complicated but also that a re-setting of the business focuses is highly needed) we created strategies for smaller changes in their operation that would create additional income for the ECSFA.


ECSFA: Renáta Gémes, Erzsébet Soltész

ISOBAR: Judit Boros, Marton Jedlicska, Annamaria Braun, Eszter Hidvegi